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Apple Samsung hold same share in smartphone market now

January 30, 2015 Leave a comment Go to comments

 

Q4 2014 Global smartphone shipments

Q4 2014 Global smartphone shipments

The fight between Apple and Samsung is getting interesting day by day. Now Apple is in straight competition of Samsung in terms of smartphone share in the market.

According to latest data revealed by Strategy Analytics, during the Q4 2014, Apple caught up with Samsung’s growing sale with the latest launch iPhone 6 and 6 Plus.

Global smartphone shipments grew 31 percent annually from 290.2 million units in Q4 2013 to a record 380.1 million in Q4 2014. Strong growth was seen in markets like China, India and Africa.

Apple shipped 74.5 million smartphones worldwide and captured a record 20 percent marketshare in Q4 2014, increasing from 18 percent a year earlier.

Samsung shipped 74.5 million smartphones worldwide and captured 20 percent marketshare in Q4 2013, dipping from 30 percent in Q4 2013.

Samsung continues to face intense competition from Apple at the higher-end of the smartphone market, from Huawei in the middle-tiers, and from Xiaomi and others at the entry-level.

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